Neil Weselby
Head of Ecommerce & Digital @Waterloo Bathrooms
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WORK HISTORY
Head of Ecommerce & Digital @Waterloo Bathrooms
Dublin, IE
EDUCATION
Keele University
Master of Business Administration - MBA, Business
The Chartered Institute of Management Accountants
Associate Chartered Management Accountant (ACMA), Chartered Global Management Accountant (CGMA)
University of Warwick
BSc (Hons), Accounting and Finance
SKILLS
ABOUT NEIL WESELBY
I’m a commercially driven Head of Ecommerce / Ecommerce Director with 12+ years\' experience leading digital growth for private and PE-backed brands across fashion, home, automotive, and tech sectors.I specialise in building and scaling high-performance ecommerce operations, with deep expertise in D2C, marketplaces (Amazon, Zalando, Walmart), and platforms including Shopify and Adobe Commerce (Magento).I’m known for delivering consistent double-digit revenue and EBITDA growth by combining data-led acquisition strategies, CRO, UX optimisation, and multi-channel expansion with hands-on execution and strategic oversight.A core strength of mine is building and developing cross-functional teams, from hiring and structure to culture and capability, creating agile, high-impact environments that deliver measurable results.I thrive at the intersection of commercial and technical, partnering across the C-suite to drive results, advance digital maturity, and future-proof ecommerce infrastructure through robust tech stacks, analytics, and operational excellence.Let’s connect if you\'re scaling ecommerce and need a proven digital leader who builds strong teams and delivers results.
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