Neil Levine

About Neil Levine

A veteran executive of the entertainment industry with an eye firmly fixed on the digital future, Neil Levine has been at the cutting edge of entertainment innovation since the early days of hip hop. A content creator, curator, podcaster, and marketer, Levine is firmly positioned in multi-media from music, television, influencers and brands with extensive digital marketing experience. Known for his media savvy, sharp eye for new talent, and market insight, Levine has been discovering, developing, and distributing worldclass music and media for more than 25 years. Levine has been at hip-hop’s forefront since its inception, earning a reputation as a dynamic and shrewd dealmaker along with spotting emerging trends. Specialties: • Content Development & Curator • Digital Marketing • Sales • Podcaster • Influencer Marketing • Marketing Plan Development and Strategies • Brand Development • Strategic Partnerships & Brand Integrated Marketing • Managing and Building Entertainment & Media Businesses • A&R • Music Publishing • Negotiations and Deal Making • Social Media and Mobile Marketing • Music Licensing • Direct to Consumer Sales • Artist Representation

Experience

1. Adjunct Professor

   Marymount Manhattan College

   Aug 2021 — Present · New York, NY, US

   Teaching The Business of Music - This course provides students with an overview of the music industry in the US and the artistic, technological, economic and social developments that shape it. Key topics include entrepreneurship, music production, sync licensing, publishing, distribution, marketing and promotion; copyright and legal issues; the recording industry; the use of music in radio, film, TV, online and live performance. Through discussions, readings, listening, and videos, students will acquire an understanding of the interrelationship of music creation and business practices. Music Marketing Course: Music Marketing provides students with a comprehensive survey of the ever-evolving field of music marketing in the US and beyond. The course examines core marketing elements including publicity, promotion, social media, influencer marketing, paid media, streaming playlisting strategies, sales strategies, radio, NFTs, Web3, touring, and sync licensing. Students will learn how to build a core audience for their music and how to interpret analytics to gain traction on new releases. Through discussions, readings, and videos, students will develop an understanding of what it takes to market and promote music in a saturated marketplace and utilize best practices in music marketing.