Neil Hardwick
Marketing Manager at Cooper Lighting Solutions
- Role
- Marketing Manager at Cooper Lighting Solutions
- Location
- Louisville, CO, US
- LinkedIn followers
- 500 followers
About Neil Hardwick
Marketing team leader with more than 20 years of experience in technical marketing at the OEM level will improve team success through strategic planning, business development and new product development.Specialties- marketing management- strategic planning- product lifecycle management- sales management- key account planning- new business development- competitive analysis- pricing, market research- international business- electronics market understanding- marketing communications
Experience
Marketing Manager
Oct 2016 — Present · Denver, CO, US
Marketing manager for 4 LED lighting brands- Led strategic planning to define future direction for 4 brands- Relaunched a brand and took it from a declining brand to a growing brand with a new strategy and new products- Led new product development team including initial concept to defining engineering requirements to refining engineering prototypes to commercial launch in less than 1 yr using agile project management- Led marketing communications and budgeting for 4 brands
Education
Purdue University
Bachelor of Science, Electrical Engineering
Indiana University - Kelley School of Business
MBA, Marketing
Skills
- Product Development
- Leadership
- Marketing Communications
- Market Research
- Negotiation
- Marketing Management
- Market Analysis
- International Sales
- Marketing
- P&L Management
- International Business
- Cross-Functional Team Leadership
- Marketing Strategy
- Program Management
- Automotive
- Competitive Analysis
- Crm
- Contract Negotiation
- Start-Ups
- Strategy
- Strategic Planning
- Product Management
- Account Management
- Materials
- Plastics
- Engineering
- Renewable Energy
- Polymers
- Team Leadership
- Six Sigma
- Product Launch
- R&D
- Sales Management
- Market Development
- Strategy Development
- New Business Development
- Product Marketing
- Pricing
- Manufacturing
- Management
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