Neil McCormack
Product Manager @Future
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WORK HISTORY
Product Manager @Future
London, GB
Owning the product & testing roadmaps for various subscription-based branded websites, I am responsible for driving the growth, optimisation, and user experience of websites & apps which includes the paywall conversion funnels. In addition to this, I support cross-functional teams in subscriptions (digital & print), marketing, editorial, sales and technology. Responsibilities and Achievements- Piano.io platform expert - Owning the product and testing roadmaps for multiple Future subscription-based brands in 2024 - Delivered a new Decanter wine reviews search front end in 2021 - Delivered upgrade a subscription functionality on Decanter leading to a 12.5% increase in average order value in Q1 2021 - Delivered dynamic pricing and churn prevention measures to Decanter in 2023 - Increased payment dispute win-rate by 200% in 2023 vs previous 3 years - Delivered frictionless Apple Pay in the checkout on Decanter resulting in a 28% conversion rate increase in 2022
EDUCATION
West Herts College, Watford Campus
National Diploma, Media (Communications)
SKILLS
ABOUT NEIL MCCORMACK
Highly accomplished Digital Product Manager and Conversion Rate Optimisation specialist…
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