Neil Kataria

About Neil Kataria

I\'m an entrepreneur, angel investor and working on my next company, Basket, which removes the blindfold from shoppers to finally allow them to find and compare their favorite products at local stores. Simply open Basket, create your shopping list - Basket will do they rest, crunching hundreds of millions of in store prices, sales and coupons at your favorite grocery stores. Basket puts the power in the shoppers hands to save time and money on every shopping trip, with savings of up to 60%. Prior to Basket, I founded newBrandAnalytics, a social analytics company, which removed the blindfold from businesses and pioneered a new way for businesses to better engage with their customers through social media at the store-level. Backed by New Enterprise Associates (NEA), Revolution Ventures, The Entrepreneurs Fund (TEF), and Thayer Ventures, the software platform converts unsolicited, publicly available customer commentary from social media posts into operational and customer loyalty intelligence for businesses. I\'ve served on panels at the Cornell University\'s Center for Hospitality Research, the Michael Milken Global Institute, and many others sharing how newBrandAnalytics is ushering in a new the way for restaurants, hotels, retailers, and governments like McDonalds, Coffee Bean & Tea Leaf, PF Chang\'s, Five Guys, Gordon Biersch, Potbelly\'s, Jose Andres\' Thinkfood Group, Stephen Starr Restaurants, Dick\'s Sporting Goods and Hyatt hotels do business in the new social economy. I\'ve spent most of my life creating internet & software businesses that solve big, nascent problems for consumers as well as small and large businesses. I also invest in those businesses through Cabana Ventures and together with a team of advisors, we guide entrepreneurs as they transform prototypes into thriving companies that challenge convention.

Experience

1. Founder

   Basket

   Feb 2015 — Present

   At Basket, we believe you should never overpay for groceries again. We’re the largest community of shoppers working together to save you time and money. Basket lets you compare online and in-store prices, giving you better choices and putting you in control. Basket empowers you to make the most of your resources. Create your shopping lists in Basket and we’ll make shopping less stressful. Basket shows you what’s in stock locally and where to find the best price for your entire list. Your time is valuable. With Basket, you’ll spend more time with your family instead of budgeting and browsing weekly ads. Basket enables you to know how much you’ll pay before getting in the car. Through crowdsourcing, our community of users contributes real-time prices and inventory. We take the guesswork out of shopping. Basket was recently recognized by Fast Company as one of the 2019 Most Innovative Companies.

Education

• University of North Carolina at Chapel Hill

  Bachelor of Arts (B.A.), International Relations