Neil Goetz

About Neil Goetz

Neil Goetz has an expansive career leading and producing advertising for domestic and international theatrical movies and television shows. The award-winning creative marketer was Senior Vice President of Worldwide Marketing for Sony Pictures Entertainment, where he spearheaded the campaigns for Adam Sandler’s Happy Madison Productions, including the blockbuster hit Big Daddy, Mr. Deeds and Anger Management; Neil Moritz’ horror franchises I Know What You Did Last Summer I and II and Urban Legends, and teen cult thriller Cruel Intentions. Mr. Goetz was Vice President and Worldwide Creative Director for the Samuel Goldwyn Company, where he opened such films as the Academy® Award winner The Madness of King George and I Shot Andy Warhol. As Worldwide Vice President of Creative Marketing for First Look Pictures, Goetz developed the campaigns for the Indie Spirit Award Nominee Paris, Je T’Aime, The Proposition and A Guide To Recognizing Your Saints starring Channing Tatum. Mr. Goetz also served as International Marketing Consultant for IM Global Films. Mr. Goetz started his advertising career in Chicago as a consumer products copywriter and producer. He relocated to Los Angeles and joined top entertainment advertising agencies Craig Murray Productions/M’Ocean and Intralink as Creative Director. Mr. Goetz then became Director of On-Air Promotions for Movies and Mini Series at CBS Television Network, including the Hallmark Hall of Fame franchise. Mr. Goetz recently launched two new companies - The Engine Room, a strategic creative advertising agency, and BBMG, a film and television production company. Named by Advertising Age one of the Top 100 people in Advertising, Mr. Goetz’ creative campaigns have been recognized and honored with numerous awards including Clios, Tellys, Art Direction, the Belding and the Hollywood Reporter Key Art Awards. Mr. Goetz is a member of the Academy of Motion Pictures Arts and Sciences.

Experience

1. President, Executive Creative Director

   The Engine Room

   Jan 2014 — Present · Los Angeles, CA, US

   Founder of innovative creative agency that offers entertainment clients both consumer research and creative advertising. Advance concept testing identifies the most marketable components of any property and informs the positioning, graphics and creative style of trailers, television spots and promo reels, resulting in reduced costs and a more targeted overall campaign. Team consists of top industry research analysts and award-winning writers, producers and editors. Clients include Relativity Media, 20th Century Fox, Voltage Pictures, Phoenix Films, Blumhouse Pictures, Miramax Films, PBS and HBO

Education

• Yeshiva University

  BA/AA

Skills

• Film
• Entertainment
• Interactive Marketing
• Social Media Marketing
• Theatre
• Advertising
• Social Media
• Video Production
• Blogging
• Digital Strategy
• Brand Development
• Broadcast
• Documentaries
• Creative Direction
• Marketing Communications
• Film Production
• Photography
• Online Advertising
• Television
• Corporate Identity
• Digital Media
• Marketing
• Copywriting
• Post Production
• Commercials
• Creative Strategy