Neha Pathak

Director & Head of Brand & Communications

Role
Director & Head of Brand & Communications at Epsilon
Location
Gurugram, HR, IN
LinkedIn followers
500 followers

About Neha Pathak

I’ve spent nearly two decades working at the intersection of technology, reputation, and organisational change. Long before GCCs became a headline story, I was inside them helping shape how India-based centres are seen, both within global enterprises and across the broader ecosystem.My work focuses on reputation and strategic consideration. I partner closely with executive teams to define how the organisation shows up during moments of transition, growth, or expanded mandate. For me, communications isn’t about noise. It’s about clarity. It’s about ensuring that leadership voice, stakeholder messaging, and external perception reflect the direction the business is actually moving in.Currently, I lead Brand & Communications for Epsilon India and work as part of the India MD’s office to help shape the GCC’s executive agenda. I work across business and technology leadership to elevate executive voice, strengthen trust, and position the centre as a contributor to industry conversations, not just an execution hub.Much of my experience sits within the talent ecosystem, but my lens extends beyond employer branding. I’m interested in how organisations earn credibility, attract strong talent, and build influence as they evolve.Outside work, I write poetry, make short films, and experiment in my kitchen. Words and stories, in every form, continue to shape how I see the world.

Experience

  1. Director & Head of Brand & Communications

    Epsilon

    May 2023 — Present · Bengaluru, IN

    I lead Epsilon India’s brand and reputation strategy, shaping its evolution from a delivery-focused centre to a recognised strategic partner within the enterprise and the wider GCC ecosystem. As part of the India MD’s office, I work closely with Executive leadership to drive the leadership agenda, ensuring narrative clarity keeps pace with business ambition. I also partner with the global CTO’s office to strengthen executive visibility and position India’s technology capabilities in global conversations.

Education

  • Xavier Institute Of Communications

    Postgraduate Degree

  • MICA | The School of Ideas

    Post Graduate Certification in Digital Marketing & Communications

    2018

  • Xavier Institute of Communications, Mumbai

    Post Graduate Diploma, Public Relations and Corporate Communications

    2006 — 2007

  • Shri Shikshayatan College

    BA (Honours), English

    2001 — 2004

Skills

  • Team Management
  • Competitive Analysis
  • Creative Direction
  • Marketing Communications
  • Interviews
  • Leadership
  • Corporate Communications
  • Content Management
  • Digital Marketing
  • Team Building
  • Content Development
  • Management Consulting
  • Integrated Marketing
  • Marketing
  • Public Relations
  • Media Relations
  • Social Media
  • Vendor Management
  • Press Releases
  • Corporate Branding
  • Digital Strategy
  • Cross-Cultural Teams
  • Crm
  • Employee Training
  • Brand Management
  • Advertising
  • Strategy
  • E-Commerce
  • Strategic Communications
  • Training

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Neha Pathak — Director & Head of Brand & Communications at Epsilon in Gurugram, HR, IN | Unifers