Nehal Rajguru
- Role
- Marketing Manager at Morris Garages India
- Location
- Gurugram, IN
- LinkedIn followers
- 500 followers
About Nehal Rajguru
Marketing professional with 8+ years of experience in the premium electric four-wheeler…
Experience
Marketing Manager
Aug 2022 — Present
Develop, Execute and support overall brand strategy for premium OEM (MG ZS EV brand)- Strategize and execute pre-launch, launch, and sustenance initiatives to enhance brand salience, improve brand equity and new product launches - Strategic brand positioning, Strategy planning as per brand pillars - Strategize and co-develop the evolving brand narrative to be top of mind in pop culture as well as new content partnerships which align with the brand vision - Translating brand elements into plans and go-to-market strategies - Analyze brand consumer behavior and market feedback to assess overall brand health of the product - Responsible for executing ATL & BTL marketing campaigns - Key liaison for agencies and management - Support marketing requirements of different departments
Education
MICA | The School of Ideas
PG Certification Program in Digital Marketing & Communication
2021 — 2022
B. K. Majumdar Institute of Business Administration (BKMIBA)
Bachelor's Degree, Marketing Management and Human Resource Management
2010 — 2013
Indian Institute of Management Kashipur
Master of Business Administration (MBA), Marketing
2014 — 2016
Skills
- New Business Development
- Powerpoint
- Marketing
- Branding
- Research
- Communication
- Business Planning
- Microsoft Powerpoint
- Microsoft Office
- Brand Management
- Leadership
- Business Strategy
- Marketing Strategy
- Brand Activation
- Microsoft Excel
- Market Research
- Hindi
- Management
- Strategy
- Business Statistics
- Business Development
- Services Marketing
- Team Management
- Channel Sales
- Integrated Marketing
- Strategic Planning
- Competitive Analysis
- Entrepreneurship
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