Nehal Gaonkar
Strategically Driving Digital Narratives | Social Media Maven | Crafting Engaging Campaigns for Brand Brilliance
- Role
- Assistant Marketing Manager at Atomberg Technologies
- Location
- Bengaluru, IN
- LinkedIn followers
- 500 followers
About Nehal Gaonkar
Marketing is all about creating impact, and that’s what I love doing! With 7+ years of…
Experience
Assistant Marketing Manager
Mar 2024 — Present · Bengaluru, IN
At Atomberg Technologies, I am responsible for executing trade marketing initiatives across multiple regions, ensuring consistent brand positioning and awareness. My core focus areas include: BTL Marketing Campaigns: I develop and execute regional BTL strategies, focusing on increasing brand penetration through dealer activations, in-store branding, and retail engagement programs. Market Expansion & Dealer Engagement: I work closely with dealers and distributors to optimize sales performance, enhance brand advocacy, and improve in-store visibility through compelling marketing activations. Budgeting & ROI Optimization: Managing marketing budgets is crucial for maximizing returns. I ensure that every marketing activity aligns with cost-effective strategies while maintaining brand equity. Data-Driven Decision Making: Using market research and consumer insights, I analyze campaign performance, optimize marketing efforts, and make strategic decisions that drive business outcomes. Cross-Functional Collaboration: Working with sales, design, and product teams, I align marketing strategies with business objectives to enhance brand positioning and customer engagement.Key Achievements: Spearheaded multiple store branding projects that increased brand visibility in key markets. Successfully optimized trade marketing budgets, achieving higher efficiency and ROI compared to previous campaigns. Strengthened Atomberg’s presence in South Indian markets, leading to higher dealer satisfaction and increased customer retention
Education
International Institute of Business Studies, Bangalore-560 032
Master of Business Administration (MBA), Marketing/Marketing Management, General
Goa University
Commerce , Accounting
Narayan zantye colleg of comerce
Bachelor of Commerce - BCom, Commerce
2013
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