Neha Sharma
Ex PayU | Ex Hotstar | Ex ITC
- Role
- Associate Director Marketing Communications at Turtlemint
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Neha Sharma
With over 11+ years of diverse experience in the OTT, Fintech and FMCG sectors, I specialize in transforming market and consumer insights into compelling brand narratives and actionable strategies. My expertise spans brand positioning, go-to-market strategies (GTM), and leveraging both brand & growth marketing to achieve measurable business outcomes.I bring a dual focus to marketing: understanding demand (consumer/B2C marketing) and enabling supply (sellers and advertisers/B2B marketing), ensuring a holistic approach to growth.Throughout my career, I have-Spearheaded award-winning marketing campaigns that resonated with audiences and drove results-Led internal & external creative teams, fostering innovation while aligning with business objectives-Collaborated across complex, cross-functional setups, ensuring seamless stakeholder management.What drives me? A passion for combining creativity with data.I thrive on connecting ideas with numbers because I believe that creativity must be grounded in reality for marketing to succeed truly!
Experience
Associate Director Marketing Communications
Feb 2025 — Present · Mumbai, IN
Education
SYMBIOSIS INTERNATIONAL UNIVERSITY
Master of Business Administration (M.B.A.), Marketing/Marketing Management, General
2011 — 2013
Bharati Vidyapeeth
Bachelor of Business Administration (B.B.A.), Business Administration and Management, General
2008 — 2011
Skills
- Marketing
- Product Management
- Digital Marketing
- Social Media Marketing
- Market Research
- Problem Solving
- Business Planning
- Category Management
- Product Launch
- Negotiation
- Marketing Management
- Sales
- Team Leadership
- Integrated Marketing
- Brand Management
- Consumer Insights
- Marketing Strategy
- Management
- Product Development
- Brand Architecture
- Digital Strategy
- Building New Business
- Business Strategy
- Brand Equity Development
- Team Management
- Presenter
- Online Advertising
- Fast-Moving Consumer Goods (Fmcg)
- Strategy
- Competitive Analysis
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