Neha Seth
Chief of Staff to CEO | Category Manager | Strategic Growth | EdTech & Publishing | Driving Vision and Cross-functional Execution
- Role
- Chief of Staff at Oswaal Books
- Location
- Agra, IN
- LinkedIn followers
- 500 followers
About Neha Seth
Strategic business leader with 17+ years of cross-functional experience across…
Experience
Chief of Staff
Nov 2023 — Present
Leadership | Strategic Execution | Category Growth | Brand & GTM StrategyAct as the strategic right hand to the CEO — translating vision into actionable growth plans and aligning cross-functional teams toward business prioritiesOwn end-to-end responsibility for the CBSE 1–8 vertical including category P&L, GTM planning, product strategy, channel alignment, and performance managementLead digital strategy (Amazon, Meta) — define targeting, creative direction, and success metrics executed by specialist teamsSpearhead brand innovation including animated IPs and celebrity-led educational productsBuilt and scaled national Teacher Engagement & Student Ambassador programs across 20+ citiesGuide content teams on narrative, creative tone, and positioning for consistency and impact
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