Neerav Parekh

About Neerav Parekh

I build products that create leverage.At ThoughtSpot, I lead product-led growth initiatives that transform free trials into revenue. I repositioned the company as AI-first by launching Spotter (40% engagement lift, 25% PQL growth), rebuilt onboarding across three personas (166% developer activation increase), and shipped cross-platform integrations that extended our product surface area.Before ThoughtSpot, I founded vPhrase Analytics Solutions and scaled it from 0 to 70 employees, 30 enterprise customers (Fidelity, Barclays, GSK, Sanofi, Danone), and $2M in funding over 9 years. I built the product, hired the team, raised capital, won enterprise deals, and secured 3 patents in NLG technology.What I care about: Building AI-first products that solve real problems. Creating PLG engines that scale efficiently. Leading teams that ship fast and learn faster. Prototyping AI solutions to stay ahead of where product development is heading.I\'ve spent my career at the intersection of product, AI, and growth. I know how to build businesses, not just features. I validate strategic bets through rapid prototyping. I recently shipped a donation platform, meeting automation tools, and a meeting archivist using AI-assisted development.Always interested in connecting with product leaders, founders, and builders working on ambitious problems.

Experience

1. Director of Product Management

   ThoughtSpot

   Dec 2023 — Present

   Leading product-led growth strategy for ThoughtSpot. Managing 3 Product Managers and collaborating with 10+ engineers, marketing, and sales teams to drive product qualified leads and user activation.What I\'ve Built- Spotter (AI Assistant)Repositioned free trial from search-first to AI-first experience. Drove 40% increase in user engagement and 25% rise in product qualified leads, directly impacting pipeline creation- Persona-Based OnboardingRebuilt onboarding across developer, analyst, and business user journeys. Developer onboarding: 166% increase in Playground usage, 175% increase in embed loading. Edge onboarding (AI-first): 75% increase in Spotter adoption, 90% reduction in Connect Data drop-offs, 33% reduction in overall onboarding abandonment- ThoughtSpot EngageShipped plugins for Slack, MS Teams, Salesforce, Google Workspace, and Microsoft Office. Extended product surface area and drove cross-platform engagement- PQL FrameworkDefined scoring model and built Mixpanel dashboards to measure product-led conversions. Enabled sales to focus on high-intent leads, improving conversion efficiency- AI Playbook for PMsTransformed how our PM organization works. Created prompt libraries and workflows for AI-assisted PRD drafting, research synthesis, and analytics summaries. Improved team productivity and output quality across the org- SparkFlow Building agentic AI onboarding that generates relevant sample datasets and dashboards using LLMs based on user industry and role. Reduces time-to-value from days to minutes- Strategic PrototypingBuilt AI-powered tools to validate product direction: donation platform (full-stack, 4 weekends), meeting automation (n8n), and meeting archivist (Gemini Gem). These prototypes inform how we approach AI-assisted development and knowledge management.

Education

• SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

  MBA, Marketing

  2003 — 2005

Skills

• Online Marketing
• Team Management
• Marketing Strategy
• Entrepreneurship
• Analytics
• Business Strategy
• Management
• E-Commerce
• Business Development
• Leadership