Neeraj Kumar
- Role
- Director, Predictive Analytics, Innovative Medicine Us at Novartis
- Location
- East Hanover, NJ, US
- LinkedIn followers
- 500 followers
About Neeraj Kumar
Experienced pharmaceutical professional with cross-functional skills and geo-diverse…
Experience
Director, Predictive Analytics, Innovative Medicine Us
Oct 2022 — Present
Conceptualize, pilot and deploy end to end advance analytic products across the new products (Iptacopan) and BD & L • Collaborate closely with the Insights team and have end to end accountability for business questions needing advanced analytics and modeling solutions Key Projects: 1. HCP Targeting Model for Iptacopan (PNH)- Conceptualizing and building a ML model for patient identifier model to enhance HCP targeting 2. Patient Finder Model for Iptacopan (IgAN/C3G)- Involved in building a patient identifier model for the rare renal disease indications. Market Mix Model for Launch Products - Conceptualizing a market mix model for new products (using analogues) to optimize marketing expenses for the launch products
Education
Netaji Subhas Institute of Technology
Bachelor of Science - BS, Biotechnology
2004 — 2008
Faculty of Management Studies - University of Delhi
Master of Business Administration (MBA), Full-time
2013 — 2015
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