Neelisha Amit Andrews

Evangelist - Empowering B2C businesses

Role
Sr Lead Generation Specialist at Mehery SocCom
Location
Mumbai, MH, IN
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Neelisha Amit Andrews

Spear head sales across all the services. Managing goal setting, performance reviews and…

Experience

  1. Sr Lead Generation Specialist

    Mehery SocCom

    Apr 2025 — Present · Mumbai, IN

    As a Senior Lead Generation Specialist at [Company Name], I lead the strategy and execution of scalable, data-driven lead generation initiatives that directly support revenue growth in the B2B SaaS space. Key Responsibilities:Develop and execute multi-channel outbound and inbound campaigns using platforms like LinkedIn, email, and marketing automation tools (e.g, HubSpot, Apollo, ZoomInfo).Define and refine ICPs and target account lists in collaboration with sales and marketing.Launch targeted outreach campaigns to drive high-quality MQLs and improve lead-to-opportunity conversion rates.Build and optimize lead nurturing workflows, email sequences, and drip campaigns.Align closely with SDR and sales teams to ensure seamless lead qualification and handoff.Monitor and analyze KPIs (conversion rates, CPL, pipeline contribution), continuously improving campaign performance through A/B testing and performance analysis.Stay up-to-date on SaaS trends, lead gen tools, and market intelligence to inform strategy.

Education

  • Barkatullah Vishwavidyalaya

    BA Management, Business, Management, Marketing, and Related Support Services

    1997 — 2000

  • ICFAI Hyderabad

    PGDBA, Finance,Marketing

    2000 — 2002

Skills

  • Event Management
  • Mis
  • Key Account Management
  • Customer Relations
  • Business Strategy
  • Customer Relationship Management (Crm)
  • Team Building
  • Business Analysis
  • Analysis
  • Sales
  • Analytical Skills
  • Management Information Systems (Mis)
  • Pre-Sales
  • Lead Generation
  • Vendor Management
  • Strategic Planning
  • Business Development
  • Account Management
  • Competitive Analysis
  • Team Leadership
  • Sales Operations
  • Customer Retention
  • Crm
  • Customer Service
  • Team Management
  • Time Management
  • Training
  • Corporate Branding
  • New Business Development
  • Negotiation
  • Leadership
  • Market Research

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Neelisha Amit Andrews — Sr Lead Generation Specialist at Mehery SocCom in Mumbai, MH, IN | Unifers