Neelendra Mishra

About Neelendra Mishra

Senior Sales & Business Development Leader with 14+ years of experience across Automotive, Electric Vehicles (EV), Battery, Tyre, and Mobility ecosystems. Proven track record of building scalable dealer and distributor networks, launching new- age EV business models (Battery Leasing, Swapping, L2O), and driving profitable regional growth across North & East India.I specialize in translating strategy into execution—leading large, cross-functional teams (30+ headcount), strengthening channel governance, and delivering high- impact go-to-market (GTM) launches for OEMs and mobility brands. My career spans ICE and EV portfolios, enabling me to bridge traditional automotive strengths with emerging EV ecosystems.Key strengths include: Scaling dealer & sub-dealer networks in urban and rural markets Launching EV infrastructure and subscription-based business models Driving revenue growth through disciplined forecasting, ETBRs, and incentive governance Building high-performance sales teams and partner ecosystems Executing BTL, rural activation, and market expansion initiativesRecognized by CBO and CEO leadership for dealer engagement excellence and highest regional sales performance. Passionate about building sustainable mobility businesses and long-term channel partnerships.

Experience

1. Sr Manager Sales Livguard Energy Subscription

   Livguard Energy Subscription

   Sep 2023 — Present · IN

   Livguard is a leading Indian energy solutions brand focused on EV batteries, energy storage, and subscription-based mobility solutions, enabling battery leasing, swapping, and flexible ownership models to accelerate EV adoption. Led expansion of EV battery leasing, swapping, and L2O infrastructure across Central & Eastern Uttar Pradesh, accelerating EV adoption. Built and scaled Lithium L3 (Andaj 3W) dealer and sub-dealer networks, strengthening market penetration and channel productivity. Headed cross-functional teams of 30+ members across franchise and COCO operations, improving execution consistency and SLA adherence. Designed and executed high-impact BTL campaigns, driving brand visibility and demand generation in emerging EV markets. Delivered regional revenue growth through disciplined account management, incentive governance, and partner performance tracking. Improved operational efficiency and profitability through data-driven planning and cross-functional collaboration.

Education

• Vinayaka Missions University

  Master of Business Administration - MBA, Sales, Distribution, and Marketing Operations, General