Neelanjana Basu
Senior Product Manager @Amazon
Signup · Get unlimited contacts
WORK HISTORY
Senior Product Manager @Amazon
Building best in class search shopping products for Amazon Europe\'s Consumables (FMCG) customers. Responsible for improving the online shopping experience by managing all parts of the product lifecycle, from ideation to launch. Skilled in building PR FAQs (Amazon’s working backwards document to propose a product idea), Product Requirements Document (PRDs), product roadmaps, financial entitlements, prioritization frameworks, customer research and taking data driven product decisions. • Strategized a multi billion dollars three-year vision to improve the Search experience of Consumables by building a suite of features that will help customers find the right item for them. • Launched a key feature displaying the product quantity in search result page’s product grid for 2 MM+ products. This addressed one of the biggest pain points for customers and added MM to the topline. • Delivered a high-profile SVP level goal to make quantity information automatically structured and consistent for existing products as well as for new listings by partnering with Engineering, Machine Learning, Catalog, Legal and Sales. • Internationalized US team’s product suite to address the most acute customer pain points in Europe, by partnering with Engineering, UX researchers, Finance, and regional business teams. This resulted in launching five additional features in Europe and added MM to the topline.
EDUCATION
Gujarat University
Bachelor of Engineering (B.E.), Instrumentation & Control
Goa Institute of Management (GIM)
PGDM, Marketing
SKILLS
ABOUT NEELANJANA BASU
As a Senior Product Manager at Amazon, I have over 10 years of experience in building and…
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.