Neal Hubert

Vice President, Predictive/Marketing Sciences at The Directions Group

Role
Vice President, Predictive Marketing Sciences Partner at The Directions Group
Location
Cincinnati, OH, US
LinkedIn followers
500 followers

About Neal Hubert

Motivated by the concept of servant leadership in using my \"talents\" for the betterment of all community of which I am involved. This plays out in three passions; personal growth (through personal study and volunteerism), family growth (through servant leadership in the household), and corporate and community growth (through servant leadership of all people of which I am in community).As Vice President and part owner (Partner) at Directions Research, my role involves my consultation around creative solutions founded in theoretical Statistics and Behavioral Economics to answer clients complex questions. As Director within Nielsen\'s Global Product Leadership focused on Innovation, I worked across Nielsen to find ways to answer clients\' Business Intelligence questions and longer term needs and/or desires Classically trained in foundational and theoretical mathematical statistics (experimental design to foundational modeling), with additional classical training, and 18-years practiced, in the application thereof in economics and marketing, specifically in market research. In my past roles, I have developed mathematical models to support new and patented prescriptive frameworks, managed products within Nielsen\'s Innovation Practice (BASES) product suite (from ideation to concept testing to product testing to launch management), as well as lead teams to work toward the implementation of products into technology and leadership over a team of statistical researchers charged with the delivery of advanced analytics to clients. Volunteer experience has allowed me to hone my skills in team leadership, project management, and overall people engagement for the greater good beyond the already stated generating revenue and managing/reducing costs for a global research and consulting firm.Continued personal education has driven me to greater knowledge in the areas of organizational and leadership (personnel) development, project management, product management, neuroscience, life coaching and people leadership.

Experience

  1. Vice President, Predictive Marketing Sciences Partner

    The Directions Group

    Mar 2020 — Present · Cincinnati, OH, US

Education

  • Buena Vista University

    Bachelor of Science, Mathematics with Concentrations in Economics and Finance

    1996 — 2000

  • Miami University

    Master of Science, Mathematical Statistics and Probability

    2000 — 2002

Skills

  • Market Research
  • Market Analysis
  • Organizational Development
  • Spss
  • Leadership Development
  • Consumer Behavior
  • Marketing
  • Project Management
  • Logistic Regression
  • Forecasting
  • Quantitative Research
  • Marketing Research
  • Customer Insight
  • Analytics
  • Management
  • Consumer Behaviour
  • Product Development
  • Data Analysis
  • Segmentation
  • Nielsen
  • Experimental Design

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Neal Hubert — Vice President, Predictive Marketing Sciences Partner at The Directions Group in Cincinnati, OH, US | Unifers