Neal Andrew Emil Gustafson
Software Marketing Manager @inMusic
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WORK HISTORY
Software Marketing Manager @inMusic
Cumberland, RI, US
All marketing strategy, marketing activities, and brand positioning for all inMusic software brands. Key Contributions:• Create, manage, coordinate, and execute marketing strategies and implement tactical plans to meet and exceed company expectations for the brand(s)• Develop go-to-market and product launch marketing strategies, execution plans, and campaigns to deliver revenue and demand forecasts and plans• Develop benchmark and KPI criteria to measure brand marketing campaigns and implement improvements to campaigns where necessary• Perform market research and analysis to determine competitiveness and positioning, especially supporting product development teams to identify target market data, insight, and new concepts for the product development process• Work collaboratively with cross-functional marketing groups on all aspects of brand marketing and communication, including email, website, paid media, PR, e-commerce, partner relationships, and artist relationsProduct Releases• AKAI Professional - Ring The Alarm• AIR Music Tech - Legacy Plugins Beta• AIR Music Tech - Soft Clipper• AKAI Professional - MPC Stems Standalone• AIR Music Tech - Creative FX Collection 2• AIR Music Tech - TimewARP 2600• AIR Music Tech - Sub Factory • AIR Music Tech - Sonic Explorations with Lisa Bella Donna• HeadRush FX - ReValver Amp Cloner• AKAI Professional - Multiband Filterbank• AKAI Professional - MPC 3.0• Moog Music - Animoog Galaxy 1.2 • BFD Drums - BFD 3.5• AKAI Professional - Chopsquad DJ Melodies From The Streets• AKAI Professional - Scott Storch Presents • AIR Music Tech - Lo-Fly Dirt• AKAI Professional - West Coast Funk• AKAI Professional - FORCE 3.5 Beta• AKAI Professional - MPC Desktop 3.5 Beta• AKAI Professional - Cr2 Techno• AIR Music Tech - Sprite • AIR Music Tech - Ether• AKAI Professional - The Heatmakerz Vol 1• AIR Music Tech - Fly Tape II Industry Awards• 2025 TEC Award (Music Instrument Software)
EDUCATION
Berklee College of Music
Certification, Music Production
Northwestern University
Certification, Capital Markets
Columbia College Chicago
Bachelor of Arts, Acoustical Engineering & Music Composition
ABOUT NEAL ANDREW EMIL GUSTAFSON
Award-winning creative marketing strategist, global partnerships developer, prominent…
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