Nayan Jain

About Nayan Jain

I have 3+ years of experience in online marketing and web analytics. I analyze marketing channels, purchasing processes, and user behavior on websites and e-shops. Based on this data, I develop strategies that enhance the performance and profitability of my clients\' online marketing efforts.My Specialties Include: Advanced web analytics implementation (GA4, Universal Analytics, Measurement Protocol, etc.) to measure business performance across marketing channels and user devices. Conversion rate optimization and shopping journey enhancement for e-commerce and B2B websites. Creating interactive reports in Google Data Studio and other visualization tools to provide a clear view of KPIs. I then use this data to prepare actionable recommendations for managers. Technical SEO consulting to enhance search engine rankings and organic traffic growth. Managing and optimizing PPC and Display campaigns (Google Ads, Bing Ads, Facebook Ads, Instagram Ads) to drive high-quality traffic and conversions. Media buying strategies to maximize ad spend efficiency across various digital platforms. Performance marketing to drive measurable business outcomes with data-driven advertising and optimization.🤝 Selected Clients: InvitationStreet – B2C, lead generation, invitation platform WLRA – B2C, e-commerce, travel platform AGKidZone – B2C, health, decor & more HachisKitchen – B2C, designing, multiple niches LadyManson – B2C, planting, farming, and sustainability FurryFunTime – B2C, pet nicheLet’s discuss how I can help with your project!

Experience

1. Digital Marketing Consultant

   Aalpha Media

   Oct 2022 — Present · Agra, IN

   I have 3 years of experience in online marketing and web analytics. I analyze marketing channels, purchasing processes, and user behavior on websites. Based on this data, I develop strategies that enhance the performance and profitability of my clients\' online marketing efforts.My Specialties Include: Advanced web analytics implementation (GA4, Universal Analytics, Measurement Protocol, etc.) to measure business performance across marketing channels and user devices. Conversion rate optimization. Creating interactive reports in Google Data Studio and other visualization tools to provide a clear view of KPIs. I then use this data to prepare actionable recommendations for managers. Technical SEO consulting. Managing and optimizing PPC and Display campaigns (Google Ads, Facebook Ads, Instagram Ads).🤝 Selected Clients: InvitationStreet – B2C, lead generation, Invitation platform WLRA – B2C, e-commerce, travel platform Agkizone – B2C, health, decor & etc.

Education

• Teerthanker Mahaveer University, Moradabad

  Master of Business Administration - MBA

  2021 — 2023