Nayab Harram
Expert Channel Performance Management & Insights @Jazz
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WORK HISTORY
Expert Channel Performance Management & Insights @Jazz
Islāmābād, PK
Lead channel performance management, ensuring visibility of KPIs, productivitymetrics, and trends across all consumer channels Manage channel performance projects, including digitization initiatives, new tooldeployments, and reporting automation Partner with regional teams to communicate targets, performance insights, andcorrective recommendations Maintain clear and organized documentation for all relevant processes andworkflows Conduct advanced data analytics, leveraging large datasets to generate insights,projections, and business recommendations Build and automate dashboards, reports, and analytical models using MS Excel(advanced), Power BI, MS Access, SQL, and other relevant tools Drive performance insights at micro and macro levels, highlighting regionalvariances, gaps, and growth opportunities Maintain accurate data across systems, ensuring availability, integrity, and auditreadiness Conduct trend analysis, ROI evaluation, and profitability modeling for franchise andretail channels Assist in preparing regular and ad-hoc performance reports, management reviews,and business cases Continuously identify process improvement opportunities, optimizations, andautomation potentials Develop and implement analytical or predictive models (e.g, churn prediction,GA/recharge forecasting, channel effectiveness scoring) to support strategicobjectives Support commission calculations (franchise, retailers, DOs, sales staff, businesspartners), ensuring accuracy, policy compliance, and timely execution Collaborate with Finance, BI, Regional Teams, and Channel Planning to optimize
EDUCATION
Lahore University of Management Sciences
Course, Data Analytics
Bahria University
Bachelor of Business Administration - BBA, Marketing
Shaheed Zulfikar Ali Bhutto Institute of Science and Technology
Masters of project management, Business Administration and Management, General
ABOUT NAYAB HARRAM
At the helm of foodpanda\'s business operations, my focus is on manufacturing process improvement and pioneering new business ventures. My recent role as Warehouse Manager has honed my expertise in streamlining pandamart\'s logistics, ensuring efficiency and customer satisfaction.With a solid background in commercial and operational strategy, my contributions at foodpanda have been pivotal in optimizing the ultra fresh and non-food categories. Leveraging strong communication skills, I collaborate effectively with teams to drive growth and excellence in e-commerce logistics.
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