Naurela Sema

Associate Marketing Manager at Insulet Corporation

Role: Associate Marketing Manager at Insulet Corporation
Location: Boston, MA, US
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Naurela Sema

Experienced Marketing Specialist with a demonstrated history of working in the computer software industry. Skilled in event coordination, mobile applications, social media marketing, customer relationship building, vendor management, and creative problem-solving. Strong event and marketing professional with a Master of Business Administration (MBA) focused in Marketing from Clark University.

Experience

Associate Marketing Manager
Insulet Corporation
Jul 2021 — Present
Digital Campaign Management:Spearhead all Healthcare Professional (HCP) digital campaigns, including product and event campaigns.Drive the creation and execution of launch campaigns for Omnipod 5 on various digital HCP channels.Collaborate with vendors and cross-functional teams to establish launch schedules and timelines.Campaign Optimization:Conduct AB testing quarterly to enhance the effectiveness of ads and identify target audiences.Analyze campaign metrics bi-weekly to ensure budget compliance and achievement of lead goals.Increased traffic to the HCP site by 15% in 2022 through innovative Omnipod 5 campaigns.Content Creation and Collaboration:Partner with medical consultants to develop new content for the site, including webinars and podcasts.Achieved a 30% increase in engagement within the HCP site through the introduction of educational content.Vendor Management:Manage all vendor relationships to ensure the quality and performance of campaigns through vendor channels.Create and manage budgets, demonstrating strong financial acumen.Project Management:Develop and maintain project timelines, ensuring tasks are completed on schedule.

Skills

Flyer Design
Interpersonal Skills
Merchandising
Brand Awareness
Team Building
Microsoft Publisher
Adobe Indesign
Teamwork
Labor Relations
Qualtrics
Customer Service
Journalism
Quick Turnaround
Onboarding
Social Media Marketing
Microsoft Excel
Powerpoint
Vision Development
Inventory Management
Event Management
Employee Engagement
Leadership
Html
Human Resources
Youth Mentoring
Utility Industry
Training
Outlook
Microsoft Office
Research
Leadership Development
Video Production
Creative Problem Solving
Marketing
Microsoft Word
Brand Management
Fundraising
Project Management
Insurance
Mobile Applications

Contact information

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Work email
•••••@insulet.com
Personal email
•••••@•••••.com
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Current company

Insulet Corporation

Medical Equipment Manufacturing · 5.4K employees · Acton, Massachusetts, United States

Insulet Corporation (NASDAQ: PODD), headquartered in Massachusetts, is an innovative medical device company dedicated to simplifying life for people with diabetes and other conditions through its Omnipod product platform. The Omnipod Insulin Management System provides a unique alternative to traditional insulin delivery methods. With its simple, wearable design, the tubeless disposable Pod provides up to three days of non-stop insulin delivery, without the need to see or handle a needle. Insulet’s flagship innovation, the Omnipod 5 Automated Insulin Delivery System, integrates with a continuous glucose monitor to manage blood sugar with no multiple daily injections, zero fingersticks, and can be controlled by a compatible personal smartphone in the U.S. or by the Omnipod 5 Controller. Omnipod products are offered in 25 countries around the globe. HIRING SCAM ALERT Recently, individuals impersonating Insulet Human Resources members have offered fraudulent interviews and job offers to unsuspecting candidates. To help protect you from these scam artists, please be aware that: • Insulet will never interview a candidate over RingCentral, similar messaging apps or social media (i.e. Google Hangouts, WhatsApp, Facebook Messenger, etc.), or via text message. • Insulet will never send a company check or ask an applicant to pay a fee or purchase at home work/training materials in connection with an application for employment. • Insulet will never provide excess money to an applicant and ask the applicant to write a check for repayment. If you have any doubt about a job offer or any other communication purporting to come from Insulet, please reach out to us directly at 97••••••00. If you receive any type of communication on behalf of Insulet that seems inappropriate or suspicious, please report this activity to: www.iC3.gov or www.stopfraud.gov.

insulet.com

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