Natalia Perez

Media Coordinator - Children\'s @Mayo Clinic

Rochester, MN, US

As the Media Coordinator for Mayo Clinic Children’s, I manage and support strategic communication efforts that elevate the stories, innovations, and patient experiences within our pediatric healthcare system. My role bridges storytelling with digital strategy to amplify Mayo Clinic\'s mission of advancing medical care for children and families.•Coordinate media relations efforts, including drafting press releases, media advisories, and talking points for pediatric healthcare experts.•Collaborate with internal teams to identify compelling patient stories and clinical breakthroughs for media outreach and social content.•Serve as a liaison between Mayo Clinic Children’s and local, national, and specialty media outlets to facilitate interviews, coverage, and brand visibility.•Assist in crisis communication and reputation management by monitoring media coverage and coordinating timely responses.•Support digital and social media strategies to align with overall communication goals, including content planning, asset creation, and analytics tracking.•Partner with physicians, nurses, and research staff to ensure accurate and engaging storytelling that reflects Mayo Clinic’s pediatric mission and values.

University of Iowa

Bachelor of Arts - BA

Kirkwood Community College

Associate of Arts - AA