Nat Leonoudakis
- Role
- Motion Designer at Asana
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Nat Leonoudakis
I am a seasoned senior motion designer and animator based in San Francisco, CA with 14…
Experience
Motion Designer
May 2021 — Present
Selected Projects • MOMENTS OF TRUTH CAMPAIGN. Developed a successful brand campaign that illustrated solution benefits by using a video game theme and hero characters that shot spreadsheets and emails, broke through a wall of notifications, and reached the Asana software. Performance exceeded previous campaigns by 49%. • SUNDRAY SCARIES SOCIAL CAMPAIGN. Collaborated with the brand design team to create a campaign with a noir tone. The campaign integrated key Asana brand elements to illustrate the common feeling of looming deadlines, constantly being on the clock, and work falling through the cracks. Campaign also illustrated Asana’s ability to alleviate these symptoms. Improved social campaign performance by 300%. • ASANA PRODUCT ANIMATIONS Created key product animations featured in Asana software, including loading screens for the dashboard, timeline, and reporting. Animations were abstract versions of the in-product UI; they illustrated data being aggregated and morphing into the screen that was loading.
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