Nathan Shedroff

About Nathan Shedroff

Nathan is a seasoned, professional strategist and serial entrepreneur as well as a pioneer in the fields of experience design, interaction design, and information design. Currently, he\'s creating new tools and models for new ventures and \"total value\"(beyond just economic and functional value). He speaks and teaches internationally, and has authored many books (below).Nathan is the chair of the groundbreaking Design MBA programs in design strategy at California College of the Arts in San Francisco. These programs prepare the next generation of innovation leaders for a world that is profitable, sustainable, ethical, and truly meaningful. The programs unite the perspectives of systems thinking, design and integrative thinking, business models, sustainability, and generative leadership into a holistic strategic framework.Before academia, he was a pioneer in multi- and online media. He worked with Richard Saul Wurman at TheUnderstandingBusiness and co-founded vivid studios, a pioneering interactive media company and one of the first Web services firms on the planet. vivid\'s hallmark was helping to establish and validate the field of information architecture by training an entire generation of designers in the newly emerging web industry.Nathan can help you with:• Business Models and Strategy• Customer Experience and Meaning Strategy• Sustainability Evaluation and Strategy• Innovative Educational Models• Radical Science Fiction I••••••••@nathan.com

Experience

1. Visiting Lecturer

   Elisava School Of Design And Engineering

   Sep 2022 — Present · Barcelona, ES

Education

• Presidio Graduate School

  MBA, Sustainable Management

  2004 — 2006

• University of California, Berkeley

  Environmental Design, Japanese

  1982 — 1984

• ArtCenter College of Design

  BS, Industrial Design - Transportation Design

Skills

• User Experience Design
• Brand Architecture
• Graphic Design
• Branding & Identity
• Digital Strategy
• Corporate Identity
• Publishing
• User Research
• Teaching
• Entrepreneurship
• Corporate Branding
• Design Management
• Strategy
• Experience Design
• Information Design
• Educational Innovation
• User Interface Design
• Web Design
• Typography
• Rapid Prototyping
• Industrial Design
• Interaction Design
• Product Design
• User Experience
• Content Strategy
• Human Computer Interaction
• Usability
• Strategic Design
• Concept Development
• Research Design
• Mobile Devices
• Sustainability
• User Interface
• Education Strategy
• Usability Testing
• Start-Ups
• Creative Direction
• Systems Thinking
• Design Strategy
• Design Thinking