Nathan Foster
- Role
- Marketing Manager at Ally
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Nathan Foster
Who would think that massive layoffs could lead to my best career move, providing…
Experience
Marketing Manager
Aug 2021 — Present
I was engaged to develop an end-to-end borrower communication journey for a B2B2C business. The goal of this strategy is to introduce the borrower to Ally at the time of booking, cement the relationship, upsell borrowers and cross-sell Ally financial solutions. For the upsell strategy, I re-imagined the possibilities, laid out a long-term vision for growth and worked with sales, product and risk leaders to gain buy-in, and deployed the campaign with an eye towards testing, learning and optimizing.
Education
James Madison University
Bachelor of Arts - BA, English
Queens University of Charlotte
Master of Business Administration - MBA, Leadership Development
Skills
- Digital Marketing
- Change Management
- Relationship Management
- Marketing Management
- Leadership
- Business Development
- Content Marketing
- Project Management
- Leadership Development
- Marketing
- Marketing Strategy
- Sales
- Strategy
- Risk Management
- Executive Management
- Business Analysis
- Process Improvement
- Management
- Program Management
- Vendor Management
- B2b
- Analytics
- Campaign Managment
- Email Marketing
- Financial Services
- Product Management
- Business Process Improvement
- Coaching
- Project Portfolio Management
- Cross-Functional Team Leadership
- Strategic Planning
- Business Process
- Portfolio Management
- Six Sigma
- Pmp
- Banking
- Brand Development
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