Nathaniel Nagy

Director, Social Media @Sesame Workshop

Manage 25 unique brand accounts and 12 regional offices, developing new strategies and workflows for calendar planning, content production, community management, and reporting. • Developed concepts and copy for two viral Twitter campaigns that drove 200M+ owned impressions, and were covered by the New York Times, the New Yorker, Saturday Night Live, and more. • Partner with department leads across publishing, licensing, fundraising, social impact, and curriculum to deliver against each team’s business needs and editorial standards. • Planned and launched content partnerships with The Dodo, Yummly, Audible, and CNN that generated sponsorship revenue and reached new target audiences.