Nathan Wilson

About Nathan Wilson

With a robust foundation in marketing and international business, backed by a Master\'s degree from the University of Florida and a Bachelor\'s degree from Florida Gulf Coast University, I have cultivated a rich career that intersects strategic communication, alumni engagement, and the innovative application of artificial intelligence within higher education. My journey has taken me from exhilarating moments with the Tampa Bay Buccaneers\' promotional team to meaningful alumni interactions at Eckerd College, where I served as the Alumni Engagement Coordinator.Today, as the Strategic Relationship Representative for AACSB, the premier accrediting body for colleges of business worldwide, I leverage my extensive background to enhance the visibility and impact of business education globally. My passion for integrating AI into higher education drives my commitment to advancing learning environments and operational efficiencies, ensuring that educational institutions remain at the forefront of technological and pedagogical innovation.My experiences have honed my skills in building collaborative partnerships, spearheading promotional campaigns, and fostering alumni networks that collectively support the broader mission of educational excellence and societal advancement. I am deeply invested in the potential of technology to transform education, aiming to contribute to a future where learning is more accessible, engaging, and aligned with the evolving needs of the global workforce.

Experience

1. Strategic Relationships Representative

   AACSB

   Jul 2024 — Present · Tampa, FL, US

   In my role at AACSB, I drove the growth of strategic partnerships, significantly enhancing partner relations and expanding our network to support the strategic objectives. I managed and executed marketing and sales strategies for our exhibitor program, digital advertising, and Career Connection, consistently meeting revenue targets. My efforts included developing integrated marketing strategies that increased participant numbers, conducting competitive analyses, and managing comprehensive digital campaigns using tools like Google Analytics. I also led the global strategy for exhibitions and sponsorships in collaboration with the Director of Strategic Relationships, and represented AACSB at various international conferences. Additionally, I managed event logistics, oversaw real-time data management in Alliance, and maintained proactive communications with all stakeholders. My role required close attention to detail in the administration of AACSB Career Connection\'s LinkedIn page and updating event web content, all while adhering to AACSB’s mission and values.

Education

• Florida Gulf Coast University

  Bachelor's degree, Marketing/Marketing Management, General

  2019 — 2021

• University of Florida

  Master of Science - MS, International Business

• South Florida State College

  Associate's, Business, Management, Marketing, and Related Support Services

  2017 — 2018