Nate Smith
Award-Winning Creative Director | Brand Architect Driving Growth Through Storytelling, UX/UI, Content & Campaigns 🚀 Founder
- Role
- Digital Creative Director at The Point Group
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Nate Smith
I’m concerned not just with profit, but purpose. I’m an award-winning creative, front-end developer, entrepreneur, digital content creator, filmmaker, and music producer with a deep passion for UX/UI design, photography, voiceover, storytelling, film, music, and—above all—people. I’ve had the honor of helping shape major brands, while also finding just as much fulfillment working with emerging ones—building fully integrated campaigns that resonate across multiple mediums and drive meaningful consumer engagement. My experience in creative business leadership has equipped me with a broad skill set spanning strategic brand-building, growth, and client relationships. I bring a light, fun-loving energy, a strong sense of empathy, and an outside-the-box mindset to every collaboration. I’ve worked across a wide range of verticals with brands including Disney, Jockey, Jack Black, Which Wich, Bar Louie, Willy’s Mexicana Grill & Howlin’ Willy’s, Hilltop Securities, ALS Texas, NBCF, The Dallas Morning News, NBC 5, Casite, Albertsons, Walmart, Sam’s Club & Healthy Living Made Simple, Sport Clips and the American Heart Association. Before founding my indie music and creative shop The Paper Label/Off the Baseline and my time with Point, I got my start in the music industry as a Jr. Art Director/A&R at Innersoul/Castaway Records and its production arm, One Disc Distribution. I later helped establish the Creative Director role at BuzzShift and continued developing at Ivie & Associates (now part of Quad). Along the way, I co-founded boutique ad agency The FPMedia Group and launched Enormous Elephant, a Dallas-based Arts, Sports & Entertainment house. All opinions are my own.
Experience
Digital Creative Director
Jun 2020 — Present · Dallas, TX, US
Education
Texas Christian University
Bachelor of Science (B.S.), Radio, Television, and Film
Skills
- Art Direction
- Digital Strategy
- Wordpress
- Web Analytics
- Film
- Integrated Marketing
- New Media
- Mobile Marketing
- Advertising
- Website Development
- Art
- SEO
- Blogging
- Online Advertising
- Social Networking
- Multimedia
- Social Media Measurement
- Social Media Marketing
- Public Relations
- User Experience
- Content Strategy
- Brand Development
- Dreamweaver
- Illustrator
- Marketing
- Entrepreneurship
- Corporate Branding
- Email Marketing
- Copywriting
- Web Design
- Youtube
- Google Analytics
- Editorial
- Editing
- Social Media Integration
- Creative Writing
- Direct Mail
- Interactive Marketing
- Graphic Design
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