Natasha Shino

About Natasha Shino

With over 10 years of experience in the field of digital media and marketing, I am a leader who drives growth and engagement for online platforms and audiences. As the Director of Search Engine Optimization at DOE Media, I leveraged my expertise in SEO, content strategy, analytics, and user research to optimize the performance and visibility of the company\'s websites and blogs, reaching millions of monthly visitors. I also managed a team of SEO specialists, editors, and writers, and collaborated with other departments and external partners to ensure alignment and consistency across the digital media landscape. Previously, as the Digital Marketing Director at Chicago Tribune Media Group, I oversaw the social media strategy and execution for the largest news organization in the Midwest, growing the follower base, engagement rate, and referral traffic. I also led the launch and promotion of several digital products and campaigns, such as podcasts, newsletters, and live events, using various channels and tools, such as email, web, mobile, and video. My core competencies include SEO, social media marketing, digital media, content creation, analytics, and team management. I am passionate about creating and delivering high-quality and relevant content that connects with diverse and loyal audiences, and I am always eager to learn new skills and technologies that can enhance my work.

Experience

1. Director Search Engine Optimization

   DOE Media

   Mar 2022 — Present · Chicago, IL, US

Education

• Columbia College Chicago

  Bachelor of Arts -- Writing, Television Production

  2007 — 2012