Natasha Arora
Global Marketing & Business Development Professional | Building Client Growth, Trust & Market Presence
- Role
- Global Marketing & Business Development Professional at Brisk Technovision Limited
- Location
- Thane, MH, IN
- LinkedIn followers
- 500 followers
About Natasha Arora
With 5+ years of experience in IT infrastructure and cybersecurity marketing & business development, I have built a strong foundation in helping organizations drive growth through impactful strategies and client engagement.My career has been focused on blending marketing execution with business development initiatives, enabling enterprises to adopt IT solutions that improve security, compliance, and operational efficiency.I have contributed to projects across cloud security, SOC services, and VAPT solutions, working closely with technology partners, internal teams, and clients to align technical solutions with business needs. Core Expertise• Marketing strategy, campaigns & brand positioning• Business development & client relationship management• Lead generation, demand creation & sales support• IT infrastructure, cloud, and cybersecurity solutions• Channel partnerships & alliance building• Content development, digital marketing & GTM strategies• Cybersecurity offerings: SOC, VAPT, compliance-driven services
Experience
Global Marketing & Business Development Professional
Jan 2020 — Present · Thane, IN
Over the last 5 years, I have played an integral role in the growth of IT infrastructure and cybersecurity services by supporting both marketing execution and business development functions.Key Contributions:• Planned and executed digital and offline marketing campaigns to build awareness and generate leads in cybersecurity and IT infrastructure.• Collaborated with technology vendors and partners to design joint marketing initiatives, webinars, and campaigns.• Worked closely with sales teams to identify new client opportunities, nurture leads, and strengthen relationships with decision-makers.• Assisted in driving adoption of cybersecurity solutions (SOC, VAPT, cloud security, compliance) among enterprise clients.• Conducted market research and competitive analysis to support go-to-market strategies.• Coordinated content creation for presentations, case studies, and proposals to support sales cycles.• Supported channel partner programs and alliance initiatives, helping expand reach into new markets.This experience has helped me develop hands-on expertise in end-to-end marketing, client engagement, and technology solution positioning, while also contributing directly to revenue growth.
Education
University of Mumbai
Master of Business Administration - MBA, Business Administration and Management, General
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