Nataraj Selvaraj
Digital Project Manager | Web Analytics | GA4 | GTM | Martech Strategy | Driving ROI through Data
- Role
- Senior Project Associate at Indegene
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Nataraj Selvaraj
I\'m a results-driven Project Manager with 15+ years of hands-on experience in web…
Experience
Senior Project Associate
Oct 2021 — Present · Bengaluru, IN
Directed the planning and execution of large-scale projects, establishing goals, deadlines, and budgets while developing strategies for project success.• Managed a team, coordinating resources and resolving challenges proactively, ensuring effec- tive communication with stakeholders for on-time, within-budget project completion.• Guided a team of analysts and campaign managers in creating and implementing targeted marketing campaigns, leveraging detailed data analysis and customer insights.• Employed diverse analytics tools like Google Analytics and Adobe Analytics, employing ad- vanced techniques to pinpoint trends and optimize campaign performance.• Fostered close collaboration across diverse teams to ensure seamless execution of marketing initiatives aligned with overarching business goals.• Effectively oversaw multimillion-dollar marketing budgets, focusing on optimal allocation and tracking ROI for each campaign.• Regularly updated senior management and stakeholders on project progress, performance metrics, and strategic recommendations.
Skills
- Qtp
- Selenium Webdriver
- Smoke Testing
- Test Management
- Manual Testing
- Black Box Testing
- Html
- Agile Methodologies
- Performance Testing
- Testing
- Jira
- Sdlc
- System Testing
- Regression Testing
- Software Quality Assurance
- Defect Tracking
- Hp Quality Center
- Agile Testing
- Test Automation
- Microsoft Sql Server
- Tfs
- Sql
- Networking
- Test Strategy
- Requirements Analysis
- Team Management
- Test Cases
- Functional Testing
- Quality Assurance
- Test Planning
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