Natalie Diaz
Marketing Operations Specialist @HSA Bank, a division of Webster Bank, N.A.
Signup · Get unlimited contacts
WORK HISTORY
Marketing Operations Specialist @HSA Bank, a division of Webster Bank, N.A.
WI, US
Manage 10+ concurrent, multi-channel marketing projects per month using Workfront, overseeing end-to-end workflows from intake through launch and maintaining 95% on-time delivery aligned with strategic campaign goals.• Partner cross-functionally with email, content, digital marketing, and partnerships teams, acting as a key point of contact to coordinate stakeholders, timelines, and resources to support the execution of integrated media campaigns across social, display, and video channels.• Track and analyze campaign and operational performance data, delivering monthly reporting and actionable insights that improve process efficiency, enhance visibility for leadership, and inform data-driven marketing and sales support decisions.
EDUCATION
Suffolk County Community College
Associate of Arts (A.A.), Liberal Arts and Sciences/Liberal Studies
New York University
Bachelor of Science (B.S.) in Media, Culture & Commumication, Strong focus in Image and Screen Studies and Technology In Society
North American Veterinary Community
Certification, Pet Nutrition Coach
Project Management Institute
Certification, Project Management Professional
ICON Collective
Certification in Music Production, Music
SKILLS
ABOUT NATALIE DIAZ
READ ME Hi, I’m Natalie! I’m a results-driven Creative Operations Project Manager with 8+ years of experience leading cross-functional initiatives at large-scale companies such as like Meta and Universal Music Group. I specialize in transforming challenges into opportunities through innovative, scalable solutions that merge operational excellence with creative execution. What drives me?I’m passionate about creating meaningful impact, whether it’s streamlining workflows to save time and resources, mentoring teams to achieve their best, or bringing campaigns to life across digital, print, and social channels. I thrive in collaborative environments where I can bridge the gap between technical and creative teams. How I make a difference: Creative Marketing Leadership: At Plymouth Glass & Mirror, I manage and execute social media and email marketing strategies that have grown Instagram engagement by 270% and driven consistent brand visibility through multi-channel campaigns, events, and sponsorships. Impactful Operations: At Meta, I spearheaded automation and quality assurance enhancements that reduced error correction time by 50%, significantly improving partner support within the Media Portal. Creative Problem-Solving: I redesigned and implemented a workflow for Meta’s internal audio algorithm validation process, increasing metadata precision from 75% to 96% in detecting copyright-infringing user-generated content. Client-Centric Approach: I resolved 200+ complex platform cases for Meta’s high-value Premier Partners, fostering trust and strengthening relationships through white-glove support. My BackgroundFrom earning my B.S. in Media, Culture, and Communication at NYU to certifications in Music Production (ICON Collective), PMP (PMI), and Pet Nutrition (NAVC), my diverse expertise fuels both my strategic and creative insight. Open to WorkI’m excited to explore opportunities where I can lead marketing and operations projects, optimize processes, and deliver high-impact campaigns that drive results.Let’s connect and discuss how I can bring value to your organization!
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.