Natalie Segers Robertson

About Natalie Segers Robertson

I am an active problem solver who thoughtfully engages with others to find holistic and meaningful solutions. Through my experience in various engineering and business management roles, I have led cross-functional teams to solve complex problems to enable sustainable improvement and growth.

Experience

1. Commercial Director, Specialty Fluids and Energy

   Eastman

   Nov 2025 — Present · Kingsport, TN, US

   As Commercial Director, I lead a cross-functional team of product, pricing, and marketing professionals to drive profitable growth and capture market entitlement in the Heat Transfer Fluids and Aviation Fluids markets. I develop commercial strategy and GTM plans, then remove barriers and ensure disciplined execution across product, pricing, and supply channels to convert strategy into measurable revenue and customer outcomes.Key responsibilities- Lead and mentor product, pricing, and marketing teams to align around customer needs and commercial priorities - Define growth targets, segmentation, value propositions, and go-to-market strategies - Own pricing strategy and governance to maximize margin and competitive positioning - Translate strategy into executable plans—launches, campaigns, enablement, and performance metrics - Coordinate cross-functional execution with sales, supply chain, and operations to ensure adoption and scale - Monitor performance, iterate quickly using data, and report outcomes to key stakeholders with a constant review and adjust mentality

Education

• Northwestern University - Kellogg School of Management

  Executive MBA

• University of Kentucky

  B.S., Chemical Engineering

  2004 — 2008

Skills

• Supply Chain Management
• Environmental Compliance
• Process Engineering
• Six Sigma
• Chemistry
• Logistics
• Engineering
• Chemical Engineering
• Sap
• Safety Management Systems
• Process Simulation
• Leadership
• Process Safety
• Design of Experiments
• Process Optimization
• Root Cause Analysis
• Polymers
• Nuclear