Natalie Marks Scheiman
Consumer Strategy Leader | VP Marketing
- Role
- VP, Marketing at Ridge
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Natalie Marks Scheiman
Results-driven leader with expertise in general management, customer experience, ecommerce, subscriptions, and marketing. Passion for simplifying and solving complex problems. Valued for bridging strategic vision and execution, building and coaching high-performing teams, all with a glass-half-full attitude. Specialties: direct-to-consumer (DTC) marketing strategy, data visualization, customer journey optimization, full-funnel/omnichannel (360) campaigns, creative briefing, marketing content calendars, A/B testing, technology-enabled innovation, talent development, strategic communications, quantitative consumer insights, P&L ownershipIndustries: consumer products, retail, wellness, home goods, beauty, health & fitness
Experience
VP, Marketing
Mar 2025 — Present · Los Angeles, CA, US
Education
Northwestern University - Kellogg School of Management
Master of Business Administration (MBA)
Northwestern University
Bachelor of Science in Journalism (BSJ)
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