Natalie Lederhouse

About Natalie Lederhouse

So many mission-driven brands and big-hearted teams feel stuck because: Revenue feels unpredictable Partnerships aren’t as aligned or fruitful as they should be Operations get messy when you try to scale Great people start to leave because the culture can’t keep up \'. I help visionary leaders: Build intentional partnerships that amplify their mission Grow revenue with heart, not just hustle Create operational clarity that frees their team to thrive Lead in a way that makes people want to stay — my teams have had 100% retention over 5 years :I’m Natalie Lederhouse, a Strategic Growth Advisor with a passion for helping brands scale revenue and operations while protecting what matters most: their mission, their people, and their heart.I’ve led award-winning teams, reversed decade-long revenue declines, built partnerships with global brands, and scaled systems for sustainable, values-driven growth.If you’re craving a growth strategy that feels aligned, life-giving, and wildly effective, let’s connect.\'\'.

Experience

1. Director, Gloo Trade Desk

   Gloo

   Jun 2025 — Present

   Launched Passendo as Gloo\'s newsletter native ad server, unlocking new monetization capabilities across owned email inventory-Deployed Boostr as Gloo\'s order management system, centralizing advertising operations across all Capital Partner accounts-Built a self-service advertising platform providing direct access to the faith and flourishing audience ecosystem within Gloo Media Network.

Education

• Grace College & Seminary

  Bachelor of Arts (BA), Biblical Studies, Journalism

  2005 — 2009

• Wheaton College

  Master of Arts (MA), Christian Formation & Ministry