Natalie Walters

Director of UX Research & Strategy | Catalyst for Human-Centered Design | Expert in Building & Scaling Research Teams | Advocate for Inclusivity, Innovation, and Ethical Design

Role
Sr Mgr, User Research Advisory at Merkle
Location
Los Angeles, CA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

Experience

  1. Sr Mgr, User Research Advisory

    Merkle

    Aug 2021 — Present

    Design and execute comprehensive research strategies, providing data-driven insights that informed client needs and enhanced customer satisfaction. Maintain and expand relationships with key clients, working closely with Product, Design, and Marketing teams to deliver cohesive research solutions.Key Impacts• Lead team of 7 researchers plus 3 skip-level reports, fostering growth that resulted in 2 promotions including 1 skip-level to direct report.• Awarded the Loud Dreamer Award (2024), acknowledged for being a catalyst for change, exceptional leadership, and consistent innovation.• Recognized as 2nd runner up for Excellence in Insights & Analytics (2022), demonstrating outstanding contributions to the field.• Enhanced overall project execution and operational efficiency by incrementally streamlining research processes and identifying inefficiencies.

Education

  • Indiana University–Purdue University Indianapolis

    Master of Science - MS

    2014 — 2016

  • Indiana University Bloomington

    Bachelor of Arts - BA

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Natalie Walters — Sr Mgr, User Research Advisory at Merkle in Los Angeles, CA, US | Unifers