Natalie Costa Gaydos

SVP, Full Funnel Media Client Service, Financial Services and B2B at iProspect

Role
VP, Managing Director, Media at Merkle
Location
Pittsburgh, PA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Natalie Costa Gaydos

Building robust full-funnel marketing strategies with measurable results. Specializes in SEM, SEO, Email, Display and Social, with an analytical approach. Able to manage cross-functional teams to reach overall goals with strong Project Management skills.Global collaboration and team management Future-proof strategies to connect Brand to Demand

Experience

  1. VP, Managing Director, Media

    Merkle

    Mar 2023 — Present · Pittsburgh, PA, US

    Managing Director of digital media across Financial Services clientsFacilitate strategic growth relationship between US and India resources

Education

  • Penn State University

    Bachelor of Arts (BA), Public Relations, Advertising, and Applied Communication

    2002 — 2006

Skills

  • Copywriting
  • Digital Strategy
  • Omniture
  • SEO
  • Online Advertising
  • Web Analytics
  • Digital Marketing
  • Analytics
  • Online Marketing
  • Sem
  • Google Analytics
  • Marketing Strategy
  • Direct Marketing
  • A/B Testing
  • Digital Media
  • Search Advertising
  • Google Adwords
  • Email Marketing
  • Account Management
  • Strategy
  • E-Commerce
  • Management
  • Advertising
  • Lead Generation
  • Ppc
  • Marketing

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Natalie Costa Gaydos — VP, Managing Director, Media at Merkle in Pittsburgh, PA, US | Unifers