Natalia Vega-Tracy

About Natalia Vega-Tracy

Renowned Climate Communications executive with a unique expertise blending Global Policy and creative communications to influence the public to make actions needs in support of the UN SDG\'s and Climate Agreement.Founder and Executive Director of \"NewZero World\" a Program of the Global Brain Foundation. A centralized communications hub for climate mobilization. Formed by a coalition of climate allies, we are creating a global mobilization to shift public opinion and promote behavioral change by building new climate narratives and positively reimagining our visions of the future.NZW is an action-oriented initiative that is elevating current and future-focused climate solutions through the emergence of new narratives, communication campaigns, advocacy strategies, industry frameworks, AI technologies and more for the benefit of society and the planet.Previously lead the United Nations Global Compact \"United in the Business of a Better World Campaign\"/ Corporate Social Responsibility and Brands on purpose actions towards achieving the Global Goals as Strategic Advisor for the United Nations Global Compact.A creative and visionary Latina executive with a unique combined experience spanning over 30 years in the field of Sustainability, Corporate Social Responsibility, Marketing and Advertising. Natalia’s expertise is to focus on the integration of Climate and Sustainability policy into Corporate Strategy, with a strong focus on Global Campaigns and advocacy.During the past years, Natalia has been widely recognized for her work creating innovative strategies, campaigns, films and experiential events in support of the United Nations, working with The Office of the UN Secretary General, The Office of the President of the UN General Assembly and the UN Global Compact. Natalia was named one of the “Top 10 Most influential Media and Communications Executives of 2015\" by the Media for Social Impact Summit, as she put her skills to work for the United Nations Sustainable Development Goals and Climate Change.Experienced collaborating internationally with partners in all fields of business from progressive Corporations to Humanitarian NGO’s, Government Agencies to translate complex messages and stories that transform culture and inspires change. Natalia is part of the Advisory Board of the International Advertising Association, The Water Innovation Accelerator and President of the Global Brain Foundation.Natalia\'s home based is in Boulder, CO and likes to spend her time in nature as a source of inspiration and creativity.

Experience

1. Founder Executive Director

   New Zero World

   Jan 2022 — Present · NY, US

   NZW is a centralized communications hub. Formed by a coalition of climate allies, we are creating a global mobilization to shift public opinion and promote behavioral change by building new climate narratives and positively reimagining our visions of the future. NZW is an action-oriented, seven year initiative through 2030 that is elevating current and future-focused climate solutions through the emergence of new narratives, communication campaigns, advocacy strategies, industry frameworks, Web3 technologies and more for the benefit of society and the planet.We are tapping into an opportunity for mass mobilization to support existing and new initiatives that apply systemic change enhancing nature-based solutions to limit Global Warming of 1.5

Education

• UCLA

  Global Sustainability

• Harvard Business School

  Public Narrative: Leadership, Storytelling and Action

Skills

• Sustainable Branding
• Photography
• Brand Development
• Corporate Social Responsibility
• Digital Media
• Television
• Producing
• Digital Marketing
• Public Relations
• Business Strategy
• Online Advertising
• Entrepreneurship
• Corporate Branding
• Strategy
• Interactive Advertising
• Broadcast
• Creative Strategy
• Sustainability Strategy
• Digital Strategy
• Post Production
• Creative Writing
• Advertising
• Online Marketing
• Entertainment
• Integrated Marketing
• New Media
• Research
• Sustainability
• Commercials
• Marketing Communications
• Storytelling
• Creative Direction
• Video
• Film
• Video Production
• Interactive Marketing
• Branding & Identity
• Social Media Marketing
• Marketing
• Strategic Communications