Naresh Kumar
Hospitality IT & Digital Marketing Strategist | B2B/B2C Marketing Manager (AI & Performance Focused) | MBA | Driving Customer-First Growth
- Role
- Digital Marketing Manager at Mycloud Property Management System
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
Experience
Digital Marketing Manager
Mycloud Property Management System
Apr 2022 — Present · Bengaluru, IN
Responsible for building a comprehensive database for the hotel industry by collecting extensive data from digital sources and managing it in Microsoft Excel and CRM systems to support various marketing activities.Planned and executed timely email campaigns to expand the company’s reach and successfully acquire new customers.Enhanced online presence by organizing campaigns through search engine optimization (SEO) and recommended management updates for a more responsive, mobile-optimized website in place of the existing CMS site.Developed and managed search engine marketing (SEM) campaigns to boost registrations via search and display networks. Audited and analyzed ad performance reports, keyword trends, and competitor keyword bids, providing management with detailed insights.Conducted in-depth competitor analysis to understand market strategies and positioning, helping the company gain a competitive advantage.Established and maintained multiple social media accounts, successfully planning and executing promotional campaigns to drive engagement.Collaborated with senior management to design and produce marketing materials, coordinating campaign efforts to ensure alignment with strategic goals.
Skills
- Lead Generation
- Customer Acquisition
- Market Research
- Data Research
- Google Analytics
- Business Development
- Digital Marketing
- Team Management
- Digital
- Email Marketing
- Data Analysis
- Social Media Marketing
- Marketing Strategy
- Crm
- Customer Relationship Management (Crm)
- Ma
- Marketing
- Analytics
- Online Marketing
- Strategy
- Search Engine Optimization (SEO)
- Ppc
- Google Adwords
- SEO
- Business Analysis
- Advertising
- Social Media
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