Yixuan Li
Marketing Specialist with 2+ years of experience | GTM | Campaign Management | Digital Marketing
- Role
- Marketing Analyst at USWOO REALTY LLC
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Yixuan Li
Hi, I’m Naori — a data-loving storyteller and NYU senior majoring in Media, Culture, and…
Experience
Marketing Analyst
Aug 2023 — Present · NY, US
Executed targeted ad campaigns on Red and Instagram, applying A/B testing to optimize content and maximize CTR and conversion-Utilized HubSpot CRM to manage client leads, automating follow-ups, segmenting prospects by stage, and increasing lead-to-deal conversion by 25%-Designed and implemented a customer tracking system that improved lead nurturing efficiency and referral-based client acquisition by 15%-Built Excel dashboards to visualize campaign KPIs (lead source, cost per acquisition, conversion rates), enabling data-driven decisions to optimize ad spend-Conducted competitive benchmarking against other real estate agencies’ digital campaigns to refine ad strategies and increase visibility
Education
New York University
Bachelor's degree
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