Naomi Heller
Senior Director of Business Development @Wiliot
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WORK HISTORY
Senior Director of Business Development @Wiliot
Caesarea, IL
Established Wiliot’s Ambient IoT Partner Ecosystem to Scale IoT Connectivity via Existing Wireless Infrastructure* Designed and launched a partner ecosystem to realize Wiliot\'s Ambient IoT vision - leveraging ubiquitous technology devices (Wi-Fi, Bluetooth, cellular) already in-use by customers, to transmit data from IoT tags to the cloud. This capability is central to Wiliot\'s value proposition and critical for scalable supply chain deployment* Created an Ideal Partner Profile ICP framework to identify and prioritize strategic partners, tracked at CEO level* Initiated and led hardware and software development efforts with over 10 new strategic partners* Designed a comprehensive partner enablement structure, including onboarding workflows, legal agreements, SLA-backed support, and marketing channels (website, newsletter)* Produced Ambient IoT partner conferences in the U.S, each attended in person by dozens of global participants
EDUCATION
Reichman University
Executive MBA, Master of Business Administration
University of Toronto
Electrical Engineering
Technion - Israel Institute of Technology
Bachelor of Science (BSc), Electrical and Electronics Engineering
SKILLS
ABOUT NAOMI HELLER
As a leader in Product Management and Business Development, I bring unique value to technological companies by seamlessly integrating Business and Product Strategy. I have a proven expertise in identifying impactful product opportunities, aligning business objectives with user-centric design, and driving sustainable growth and profitability.Over the past 20 years, I have been delivering interdisciplinary expertise in product management and strategy, engineering, finance, operations, team leadership and business development. I have worked with industry leaders including Texas Instruments and McKinsey, and smaller start-ups such as Wiliot, leveraging my strong background in Electrical Engineering and an MBA qualification.During the past 5 years I have:* Built a new global partner ecosystem, go-to-market strategy and pipeline, while managing mutual development cycles in all aspects: commercial, technical, legal and product positioning* Designed a new product strategy that created Retail, Industrial and Automotive market disruption, generating 100s of M$ in future revenues* Managed a >$100 million P&L, surpassing revenue targets by 25%* Led R&D roadmap definition, from Application Software layers and Firmware to Hardware and RF communication* Managed multiple global teams including product managers, marketing and customer support (20 reports), setting high standards for execution and ownershipIf you would like to contact me, I can be reached at h••••••••@gmail.com.
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