Nanqian Lu
Director of Brand, Cuisinart @Conair LLC
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WORK HISTORY
Director of Brand, Cuisinart @Conair LLC
Stamford, CT, US
EDUCATION
University of Connecticut
M.S. and M.A., Applied Statistics and Educational Psychology
Chengdu experimental foreign language school
High school
Beijing Normal University
B.S. and B.A., Business Administration and Management; Applied Psychology
SKILLS
ABOUT NANQIAN LU
Experienced marketer & brand management professional with experience in both domestic and international markets in CPG within personal care, fashion, beauty, skin care, OTC suncare, food and beverages category. Proven expertise in brand positioning, innovations, P&L management, Omni channel & award-winning campaigns, delivering double-digit growth and market share gains. Adept at leading direct, cross-functional and agency teams, optimizing marketing mix and building brand equity. Passionate about leveraging consumer insights and data-driven strategies to achieve commercial & brand success. Experienced in handling complex projects and demonstrated team leadership with positive results.Dual master\'s degree in applied Statistics and Psychology.Dual language skills: English, Mandarin
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