Nanna Skowronski Lamelas

About Nanna Skowronski Lamelas

I’m a strategy and insights leader with experience across startups, B2B and consumer markets, and global organizations. I drive product innovation and go-to-market success by integrating research, analytics, and cross-functional execution—delivering measurable impact across brand growth, market expansion, and revenue.Across Meta (Reality Labs), Magic Leap, Citrix, NZXT, Samsung, and FedEx, I’ve led high-impact initiatives spanning product strategy, go-to-market execution, commercialization, performance marketing, channel enablement, and strategic pivots—strengthening enterprise and consumer positioning and elevating customer experience in fast-moving, competitive markets.I’m passionate about helping organizations clarify strategy, modernize brands, enter new markets, and scale growth. I thrive in ambiguous environments and have delivered results across AR/VR/MR, SaaS, product marketing, analytics, gaming hardware, logistics, financial services, airlines, and travel. Nothing slows me down. I have a history of leading change and driving results everywhere I go, and my expertise spans consumer, B2B/B2C, as well as US, Latin America, and Global markets.Always interested in conversations around strategy, product, and growth in complex, data-driven organizations.CORE COMPETENCIES Building Teams | Developing Talent | Coaching & Mentoring | Complex Project Management | Go-to-Market Strategy | Demand Generation | Program Management | Market Research | Quantitative Research | Qualitative Research | Product Testing | Message Testing | A/B Web Testing | Product Research | Product Development | Product Launch | Business Strategy | Business Intelligence | Competitive Analysis | Market Sizing | Market Share | Customer Insights | Customer Segmentation | Customer Retention | Customer Experience | Customer Loyalty Programs | Campaign Insights | Web Analytics | Text Analytics | Pricing | Revenue Management | Process improvement | Technology implementation | Modeling | Forecasting | Data Analysis | Financial Planning | Vendor Management | Process-Technology Execution | Lead Generation | Go-to-channel Planning | NPI | Program Management | Channel Strategy | StrategyTech Stack: Google Analytics / Search Console / Tag Manager / Looker, Tableau, SQL, Splunk, Salesforce, Hubspot, Klaviyo, Qualtrics, Surveymonkey, dScout, UserTesting, Clarabridge, Drift, Zendesk, Figma, JIRA, Atlassian Confluence, Brandwatch, Sprout, Semrush, Ahrefs Available to discuss new positions. Please contact me at: n••••••••@gmail.com

Experience

1. Go-to-market B2b Channel Strategist Program Manager Meta Reality Labs

   Meta

   Dec 2024 — Present · Miami, FL, US

   Drive strategic growth initiatives for Reality Labs as part of the B2B Global Go-to-Channel Planning team, focusing on launching mixed reality hardware and SaaS products. Manage workback schedules, cross-functional planning, and operational readiness for internal and external stakeholders. Define project scope to support new product launches, partnerships, and channel enablement.

Education

• MIT Sloan School of Management

  Reinventing Your Business Strategy (Executive Course)

• Florida International University - College of Business

  Bachelor of Arts (B.A.), Business Administration

• Schiller International University

  Business Administration and Management, General

• Florida International University - College of Business

  Master of Business Administration (MBA), International Business

Skills

• Business Planning
• Operations Management
• International Trade
• Air Freight
• Supply Chain
• Project Management
• Forecasting
• Cross-Functional Team Leadership
• Marketing Strategy
• Shipping
• Marketing Research
• Analytics
• Business Strategy
• Business Development
• Product Development
• Analysis
• Freight Forwarding
• Market Research
• Logistics
• Customer Satisfaction
• New Business Development
• Management
• International Logistics
• Key Account Management
• Logistics Management
• Statistical Modeling
• Pricing
• P&L Management
• Data Analytics
• Transportation Management
• Marketing
• Competitive Analysis
• Customer Experience
• Strategic Planning
• Freight
• 3pl
• International Sales
• Transportation
• Warehousing
• Supply Chain Management