Nandini Sharma

About Nandini Sharma

I am a Marketing Manager at Mayur Group, a leading provider of various products and services in India. I lead and execute multiple online marketing campaigns that reach and engage millions of customers and generate significant revenue growth for the company. I use my skills in customer relationship management, social media marketing, and data-driven decision making to create and optimize effective marketing strategies that align with the company\'s vision and goals. I also collaborate with cross-functional teams and external partners to deliver high-quality marketing content and solutions.I have a strong academic background in business administration and management, having completed my MBA from the University of Westminster in Oct 2022. I also hold several certifications in marketing analytics, new models of business in society, and data-driven decision making from Coursera, which demonstrate my commitment to continuous learning and professional development.I am passionate about exploring new trends and innovations in the marketing field, and applying them to create value for the company and the customers. I am looking for a challenging and rewarding opportunity to further develop my skills and contribute to the success of a growth-oriented organization.

Experience

1. Marketing Manager

   Mayur Group

   Sep 2023 — Present · Kolkata, IN

   Developed and executed data-driven marketing strategies,leading to a 35% increase in brand awareness and a 25%growth in customer acquisition within six months.Conducted market research and competitor analysis,identifying key growth opportunities that resulted in a 20%increase in market share.Optimized digital marketing efforts, including SEO, socialmedia, and email campaigns, achieving a 40% boost inonline engagement and a 30% increase in lead conversions.Spearheaded performance-based advertising campaigns,reducing customer acquisition costs by 20% whileimproving ROI.Managed the marketing budget, ensuring efficientallocation and achieving a 15% reduction in marketingexpenses while maintaining campaign effectiveness.Led a team of marketing professionals, enhancingproductivity and campaign execution efficiency by 25%through strategic workflow improvements.Established partnerships with industry leaders andinfluencers, contributing to a 50% increase in organic brandmentions and a 30% rise in referral traffic.Organized high-impact events and sponsorships, resultingin a 20% growth in customer engagement and brand loyalty

Education

• St. Xavier's University, Kolkata

  Bachelor of Business Administration - BBA, Business, Management, Marketing, and Related Support Services

  2018 — 2021

• University of Westminster

  Master of Business Administration - MBA, Business Administration and Management, General

• Delhi Public School, Ruby Park

  Business Commerce

  2007 — 2018