Namrata Parashar
Visiting Faculty @Department Of Media And Communication Studies, Pune University
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WORK HISTORY
Visiting Faculty @Department Of Media And Communication Studies, Pune University
EDUCATION
Savitribai Phule Pune University
Masters in Communication Studies, Media research,journalism
ABOUT NAMRATA PARASHAR
With 20+ years of experience in strategic marketing communications and public relations, I have led large-scale brand, reputation, and stakeholder engagement programs across India’s financial and data ecosystem. A defining highlight of my career has been shaping the CIBIL Score into one of India’s most recognized and searched financial terms through high-impact consumer education and integrated marketing communications campaigns.Most recently, as Joint Vice President & Head of Communications at TransUnion CIBIL, I led enterprise-wide brand and communications strategy, and conceptualized national thought-leadership platforms including the TransUnion CIBIL–SIDBI MSME Pulse Report and Credit Market Indicator, helping shape public discourse on personal finance, MSME credit and financial inclusion.My work spans integrated media strategy, regulatory & policy engagement, industry platforms, CEO positioning, crisis communications, digital & influencer programs, and high-impact events such as the Annual Credit Information Conference, TU CIBIL Bharat Connect, and FICCI MSME Credit Awareness Drives.I thrive at the intersection of data, reputation, influence, and growth—building brands that people trust and businesses that scale.
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