Nalini Gupta
Country Manager, Burberry India Pvt Ltd
- Role
- Country Manager - India at Burberry
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Nalini Gupta
I am a dynamic, result driven business leader with over 25 years of professional experience. I have proven expertise in Luxury Brand positioning, profit center operations, expansion strategy, strategic business planning and buying & merchandising, to drive incremental business growth. My experience is a unique blend of the Art & Science of Retail, bringing together skills of a classically trained Merchant, Entrepreneur and full P&L General Management. I have been recognized as a builder of brands, enabler of categories, unified teams, strong partnerships and a nurturing corporate culture.
Experience
Country Manager - India
Jan 2010 — Present · New Delhi, IN
As the Country Head, I manage profit center operations of Burberry in India expanding its footprint and its revenue growth - provide the leadership, vision and strategic direction to establish Burberry as the leading luxury Fashion Brand. I inspire passion in people and have built a high performing & committed leadership team that has relentlessly driven revenue and growth for the brand in a customer centric challenging retail environment. • Revenue and Profit Growth – Established highest Retail footprint for a Luxury Brand in India delivering double-digit revenue growth year on year. Driving and maximizing sales productivity in stores with a key KPI focus, emphasis on quality staff and training. Profit & Loss responsibility. • Culture and Team Development: Managing a cross functional team. Driving growth by establishing the company culture and recruiting high-calibre talent with a customer centric culture of communication.• Operational Excellence : Maximize store productivity, increasing market share and profitability and pursuing operational efficiencies. Adopt luxury retail best practice initiatives such as VM strategy execution, store staff training and incentive programs, global sales and service programs as per Burberry guidelines.• Compliance / Governance: Responsible for all legal and governance issues ensuring all regulatory requirements and internal audit controls are in line with Burberry audit standards. • Marketing: Worked on Country specific marketing strategies and leveraging digital media. Enhanced Brand image by taking appropriate marketing, PR and sales actions. Increased Brand reach to support commercial objectives by maintaining elevated image throughout.• Customer Centric Approach: Created a firm customer centric approach, within the organization and in the retail environment Focused on developing a VIC strategy / explore partnerships with media / VICs to be leveraged at a local level
Education
Panjab University
Master's Degree, Personnel Management and Industrial Relations, Gold Medal
1987 — 1989
Panjab University
Bachelor's degree, Honors in Psychology, Silver Medal
1982 — 1985
Panjab University
Bachelor's degree, Law, Gold Medal
1985 — 1987
Skills
- Business Development
- Textiles
- Fashion
- Sourcing
- Business Planning
- Brand Development
- Team Management
- Merchandising
- Apparel
- Retail
- Luxury Goods
- Business Strategy
- Management
- Brand Management
- Marketing Strategy
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