Naja Sasa

About Naja Sasa

Marketing professional with 7+ years of experience driving growth for businesses through data-driven marketing and operational strategy. I specialize in building scalable systems across marketing, sales, and fulfillment that generate qualified leads, improve performance, and support long-term revenue growth.My background spans paid media, lifecycle marketing, social media, and sales operations, giving me a holistic view of how modern marketing engines operate. At GenTech Marketing, I’ve worked with companies across industries, including financial services and other high-growth sectors, helping them build predictable customer acquisition systems.I hold a Bachelor’s in Marketing from the University of Rhode Island and an MBA from the University of Tampa. I’m passionate about combining strategy, analytics, and strong operations to turn marketing into a measurable growth driver.

Experience

1. Chief Operating Officer

   GenTech Marketing

   Oct 2024 — Present · Tampa, FL, US

   Analyze current marketing and sales strategy to identify areas for growth.Develop a growth strategy plan every month based on the analyzed data, market trends,and customer behavior.Meet with the sales and marketing teams monthly to discuss the growth strategy planand ideas for implementation.Ensure all growth strategy tasks are executed and monitored for effectiveness.Keep up with industry trends and adjust the growth strategy accordingly.Use data-driven insights to inform strategy, measure effectiveness, and identify newopportunities.Collaborate closely with teams across the organization to ensure alignment andcohesion in executing growth strategies.Create a log of successful and unsuccessful strategies, their execution, and results forfuture reference and continuous improvement.Engage with our audience across different platforms to gain insights into their needs andpreferences.Create a report at the end of each month to discuss the progress and impact of thegrowth strategies implemented.

Education

• Istituto Lorenzo de'​ Medici

  Bachelor of Science - BS, Marketing

• University of Rhode Island

  Bachelor of Business Administration - BBA, Marketing/Marketing Management, General

  2017 — 2021

• University of Tampa

  Master of Business Administration - MBA