Najah Waterman
Global Creative Program Manager @ Uber - Marketing Leader | Creating Bold Brand Moments Through Strategy, Storytelling & Execution
- Role
- Global Program Manager at Uber
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Najah Waterman
I’m a creative strategist and project leader with 10+ years of experience bringing brands…
Experience
Global Program Manager
Nov 2023 — Present
Lead integrated marketing campaigns and B2B/B2C activations for Uber and UberEats, focusing on hospitality, restaurant partnerships, and national sponsorships. Serve as the go-to project lead for cross-functional teams, external vendors, and internal stakeholders.> Manage multimillion-dollar marketing budgets across high-impact brand partnerships, restaurant activations, and cultural tentpoles> Develop and execute strategic partner campaigns, aligning KPIs with brand objectives across sales, ops, and creative> Own Salesforce implementation and team onboarding, streamlining CRM and partnership tracking> Oversee vendor relationships from SOW development to activation wrap reports, ensuring brand consistency and delivery> Collaborate with sales and brand teams to define messaging, target audiences, and campaign success metrics
Education
The Graduate School at Northwestern University
Master of Science - MS
Pace University
Bachelor of Science (BS)
2010 — 2011
Brooklyn College
Bachelor of Business Administration (B.B.A.)
2012 — 2013
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