Tejas Nair
Content Strategist @Jio Finance Platform And Service Limited
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WORK HISTORY
Content Strategist @Jio Finance Platform And Service Limited
Mumbai, IN
I supervise content, social listening, and online reputation management (ORM) efforts of the JFS group and all its entities. Part of the JFS Centre of Excellence team, I liaise with stakeholders of JFS entities such as Jio Credit and Jio Payments Bank to aid their marketing campaigns.It\'s going great so far.
EDUCATION
University of Mumbai
Bachelor of Engineering (B.E.), Electronics & Telecommunication
Indira Gandhi National Open University
Master of Arts - MA, English Language and Literature, General
SKILLS
ABOUT TEJAS NAIR
At Jio Financial Services (JFS), I lead the group\'s content marketing efforts, edit copies for its app and websites, and manage its online reputation. Sometimes, similar work is also extended for its subsidiaries, chiefly Jio Credit, Jio Insurance Broking, and Jio Payments Bank. As of March 2026, I lead YouTube strategy and copy.Previously, at HDFC Bank, I led content marketing for its retail assets and mutual fund products. At Western Union before that, between 2021 and 2023, I used to break down complex products into simple copies. I focused on app UX, knowledge base, and web copy for the legendary remittance firm\'s global markets.I began my corporate journey in 2015 with Performics India, part of the Publicis Groupe. Over the course of 6 years, I helped scale its independent content division and led the online reputation management (ORM) vertical. As part of the role, I oversaw content marketing campaigns and managed a team of 12 analysts and writers.Notable accounts led at Performics: Reliance Industries, Procter & Gamble, Kotak Bank, Kaya Clinic, Rotimatic, L\'Oréal, Tata Motors, Jeep, HCL Tech, Indiabulls, and Nykaa.
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