Nags Av
Growth Lead | Freelance Digital Marketer | Performance Marketing Expert | 16.65 ROAS Achiever | Data-Driven Growth Specialist
- Role
- Growth Lead at Growth Mind Enterprises Pvt Ltd
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Nags Av
With 9+ years of experience as a Performance Marketing Manager and Growth Lead, I…
Experience
Growth Lead
Growth Mind Enterprises Pvt Ltd
Sep 2023 — Present · Bangalore Urban, IN
Managed Real Estate Eco System (Construction, Interiors, Buy/Sell/Rent & Renovation) • Improved Quality Ratio from 11% to 45% with Strategical Persona Based Targeting. • Improved qualified-to-conversion rates from 3.2% to 18% in 5 months.• Led a team of 12 (social media, content, SEO, and design) by setting benchmarks and fostering productivity through flexibility and recognition.• Optimized CPLs through extensive A/B testing, driving higher-qualified leads with greater conversion rates for interior, construction, and renovation businesses.• Increased ROAS from 18 to 38 in 5 months.• Drove profitability by making Growth Biz EBIDTA positive.
Education
Mysore University, Mysore
Master of Business Administration - MBA, Finance and Financial Management Services
2013 — 2015
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